High Supply
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Industry | Cannabis |
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Founded | 2020; Chicago, Illinois |
Parent Company | Cresco Labs |
Products | Vapes, Flowers, Concentrates, Pre-Rolls, and shorties |
Areas served | Illinois, California, Washington, Arizona, and Massachusetts |
Website | www.highsupplyofficial.com |
High Supply is a cost-effective cannabis brand founded by Cresco Labs to provide quality-consistent, laboratory-tested marijuana products at affordable prices. It targets customers who find quality without spending the premium price, with product form factors of flower, vapes and pre-rolls. From its launch in 2020, the company has focused on availability and simplicity, becoming a favorite among standard cannabis consumers in several states across the United States.
Oveview
High Supply is a subsidiary of Cresco Labs based in Chicago, Illinois. The brand expects to sell discounted cannabis products that do not undermine quality, aiming to attract value-conscious consumers who spend more on buying larger amounts of cannabis. High Supply products are found in Sunnyside dispensaries, a chain of dispensaries owned by Cresco Labs, as well as in other third-party dispensaries throughout the United States. The brand has positioned itself as a major competitor in the cannabis market, and by 2023, it became the fourth-best-selling cannabis brand in the United States. By 2025, it had maintained the lead in Illinois flower sales.
Its mission is to sell all the things you need and nothing you do not, with a focus on no-frills staples of cannabis products, as they are practical and affordable. The brand strategy was previously targeted to be machine-trimmed flowers, simple packaging, and large-volume sales to keep prices down without compromising the safety standards of the product which had been lab tested.
History
High Supply is a brand created by Cresco Labs in 2020 as a response to the changing U.S. cannabis market, where economic conditions shifted, affecting the product preferences of consumers due to changing legal states. Cresco Labs is a vertically-integrated cannabis company characterised by a strong sense of social responsibility and located in Chicago, and was founded back in 2013. The company saw a niche in the market to offer high-value products at affordable prices. Recreational cannabis developed quickly in states such as Illinois and Massachusetts, and consumers needed products that did not overpromise when the quality had to be maintained to match the premium variety. High Supply was introduced as an answer by Cresco to offer a budget-minded approach to cannabis consumers with quality wholesale.
The brand launched with core products including shake, popcorn, and pre-rolls, with a mid-low unit price positioning with an aim to achieve a low price tone. The purpose of this move corresponded to the overall Cresco mission of accessibility given its expertise in cultivation across its various locations in the different states. By underlining lab-tested buds and a predictable supply, High Supply has swiftly gained access to dispensaries.
In January 2021, High Supply added live resin cartridges in 1.0g and 0.5g, providing broad-spectrum oil made with fresh-frozen cannabis to maintain its healthy, natural terpenes and aroma. This step appealed to markets of vape fans that are interested in genuine tasting strains but at more affordable prices, thereby consolidating its brand offering.
During the early 2020s, High Supply reaped the benefits of Cresco’s expansion in terms of acquisition and expansion to new markets. Test drive. In 2022, it was live in more than a dozen states, with sales data suggesting that the model is performing well in the lower end. Reddit commented feedback noted its contribution to the democratization of access, although others noted less consistency in the expression of strain as compared to high-end lines.
By 2025, High Supply should remain dynamic and adapt to the changes in regulations and consumers such as their interest in sustainability and varied strain choices. Its origins show the transformation of the industry as a whole towards inclusion meaning that high-quality cannabis is now accessible to a greater population.
Products and Services
High Supply provides a wide range of cannabis products that are convenient, high-quality, and affordable. Everything is produced to Cresco Labs’ high standards with the buds being grown in controlled environments and tested in the lab including analyzing potency, purity, and contaminants. Proprietary botanical-derived terpenes boost flavors and effects, and create a batch-to-batch consistent experience. The products are classified under various product formats that match any consumption habits, and on a sativa, indica, and hybrid basis.
Vape Products
Vape carts and pens are one of the key products that High Supply offers since they are both discreet and portable. Vape cartridges are available in 0.5g and 1.0g sizes, with distillate and added live terpenes, or full live resin to provide the actual flavour of the strain. Famous species are:
Strain | Effect |
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Strawberry Cough | Sativa-dominant effects to feel more energized |
Pineapple Express | Hybrid with a moderate-balanced euphoria |
Sojay Haze | Indica to feel a relaxed body after |
Vape pens in 300mg and 500mg are disposable and are already filled, ready to use. Examples are Cinnamon Milk (indica to calming highs on the body) and Rainbows and Cherries (hybrid to fruity flavors). These pens come with quality hardware installed to avoid leaks and deliver a smooth pull using THC levels that usually range up to 70-80%. Live resin carts, released in 2021, are products of fresh-frozen flower, retaining essential cannabinoids such as THC and CBD, and include strains like Animal Face (hybrid, earthy, pungent) and Detroit Diesel (sativa, energizing diesel flavors).
Flower Products
The flower products offered by High Supply reflect the backbone of their portfolio with machine-trimmed cannabis in a variety of forms. The label offers full-sized flower nugs in shareable quantities like 3.5g, 7g, and 14g package sizes, offering an on-demand quality for consumers who still prefer traditional modes of consuming flower. These products have a THC concentration of between 18-23 percent, entailing very powerful effects without the cost being so steep.
Popcorn buds represent another important segment of High Supply high-quality flowers, as they are by no means large and airy, but still very potent and sold in large units of 14g and 1 oz. These popcorn buds have the same potency and effects as the full-sized flowers, but at a cheaper price since they are smaller in size. Another category involving the brand is shake products, which consist of consistent pre-ground cannabis, ideal to create joints, cook, and bake, in packs of 7g and 14g.
The most popular High Supply flower strains are:
Strain | Effect |
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Lemon Bean | A strain with sweet tastes and stimulating effects that later become relaxing |
MAC #7 | A strain with a hybrid effect |
Green Line OG | A strain with a classic OG essence |
Kush Cake Picnic | A strain with an indica effect. |
The brand keeps a turnover rate of sativa, indica, and hybrid strains to suit the various tastes of the consumers and their therapeutic demands.
Pre-Rolls and Shorties
High Supply produces prepackaged joints in two sizes to satisfy people with various consumption tastes. The content of standard pre-rolls is 1g of High Supply flower, allowing for to experience of the full smoking experience with or without a friend. The brand also manufactures shorties, smaller pre-rolls, which fill with 0.5g of flower in case customers prefer smaller doses or shorter smoking sessions.
Speed and efficiencies are minimized across all pre-rolls as all materials are made with the same quality flower used in the bulk product. The pre-roll products avoid preparation time without jeopardising the brand’s affordable and quality commitment.
Concentrates
High Supply manufactures a variety of concentrate products suitable for dabbing and infusion. The concentrate line consists of wax, budder, and crumble consistencies in the 1g size. The products stay true to the idea of the brand of being affordable but yielding high concentrations for new to experienced cannabis consumers.
Some of the most notable concentrate products by the brand include Schrom Wax Sand, and Lime Skunk Budder, which show that the brand pays attention to the strain selected and the quality of the extraction. The concentrates are pre-formulated to be easily consumed either by dabbing, vaporizing or using them in edibles.
Quality Assurance and Testing
All High Supply products are thoroughly tested in the laboratories to prove their safety, potency, and consistency. The brand has controlled quality standards even when it positions itself as a low-end brand, which provides its consumers with dependable and effective cannabis products. Testing procedures such as analysis of pesticides, heavy metals, microbials, and cannabinoid levels, are compliant or better than the state requirements in all markets.
High Supply cultivation and manufacturing also adhere to the practices of controlled environment agriculture, with proprietary genetics and terpene-specific phenotyping to ensure consistency in many products. Its dedication to quality assurance has sealed endorsements by the consumers who have continuously reported favorable experiences due to potency, reliability, and the ultimate satisfaction of their products.
Market Metrics and Headset Data Analysis
High Supply has established a regional brand in Illinois, where they secure shelf space in both recreational and medical cannabis dispensaries across Illinois. According to Headset.io by 2025, High Supply had annual sales of its products in calendar year 2025 in the state of Illinois of approximately $70.5 million, with a good market share of all cannabis commodities sold especially in the Flowers category, which ranked #1 in Illinois, and Pre-Rolls ranked #7.
Top 5 Cookies SKUs by sales:
High Supply Category (Jan-Aug 2025) | Segment | Product Name | Total Sales | Total Units |
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Flower | Hybrid – Popcorn | Pineapple Express Popcorn (14g) | $1,803,924 | 21,141 |
Flower | Hybrid – Popcorn | Pineapple Express Popcorn (7g) | $1,593,204 | 33,428 |
Flower | Shake and Trim | Kush Mints Shake (7g) | $1,568,141 | 37,729 |
Flower | Hybrid – Popcorn | Morning Dew Popcorn (7g) | $1,118,385 | 21,685 |
Flower | Hybrid – Popcorn | Rollins Popcorn (7g) | $1,088,725 | 21,643 |
FAQs
What is High Supply?
High Supply is a cannabis brand by Cresco Labs offering affordable, quality products like vapes, flower, and pre-rolls.
What separates High Supply from other brands?
It focuses on consistent availability, lab-tested quality, and value pricing using botanically derived terpenes.
What products does High Supply carry?
Vape carts, pens, flower, popcorn, shake, pre-rolls, shorties, and concentrates in various strains.
Are High Supply vape pens available in different sizes?
Yes, including 300mg and 500mg disposables, plus 0.5g and 1.0g cartridges.
Where can I buy High Supply products?
At dispensaries in states like IL, MA, OH, and MI, via partners like Leafly and Weedmaps.
What are the ingredients in High Supply Vape Carts?
High Supply vape cartridges use 100% cannabis oil and our own cannabis live resin terpenes. We never use any non-cannabis ingredients or artificial flavorings.

Written by:
Haroon Rasheed
Haroon is a knowledgeable writer immersed in the THC vape device market. He has a deep understanding of vape hardware, cartridges, strains, terpene profiles, and the distinct qualities of leading brands like Stiiizy, Rove, Select, and Mfused. His work draws on insights from real user experiences and community discussions, offering readers clear, detailed, and trustworthy information about the products and culture that shape the cannabis vape industry.
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