Illinois’ Best: Top 15 Best-Selling Vape Pens and Brands
Since adult-use cannabis legalization in 2020, the Illinois vaping market has grown explosively and is now one of the most sophisticated in the nation. Vape pens have become the mode of consumption preference of both medical patients and recreational consumers and have constituted a large percentage of the sales by dispensaries throughout the state. There is an impressive array of vape pen brands available in Illinois dispensaries, whether you are looking for premium live resin cartridges, convenient disposables, or innovative all-in-one devices.
There has been a notable shift from prefilled cartridges to disposable devices. Between late 2022 and mid-2025, the unit share of disposable devices in Illinois increased from 35.0% to 45.0% of the market.
Why Vape Pens Dominate Illinois Cannabis Sales
Illinois cannabis users have opted to use vape pens due to several convincing factors. Vape pens that offer a single, disposable cartridge and those that support a rechargeable cartridge give unmatched convenience, without any maintenance. No additional supplies are needed (except for a basic battery). The privacy aspect of vaping has been welcomed by consumers who demand privacy, and the specific temperature of the modern vape hardware optimizes the flavor and preservation of the cannabinoid compounds compared to other forms of consumption.
Notable Vape Pens: Different Package Sizes Sales in Illinois
The following table ranks the top-selling vape pen sizes in Illinois, providing insights into the products leading the market in terms of sales, units sold, and pricing.
| Rank | Normalized Primary Trait | Total Sales | Total Units | Average Item Price | Average EQ Price |
|---|---|---|---|---|---|
| 1 | 1g | $255,508,968 | 6,274,266 | $40.72 | $40.72 |
| 2 | 0.5g | $89,217,029 | 3,097,530 | $28.80 | $57.60 |
| 3 | 2g | $72,083,019 | 1,249,845 | $57.67 | $28.84 |
| 4 | 0.3g | $30,208,612 | 1,285,605 | $23.50 | $78.30 |
| 5 | Other | $738,124 | 21,361 | $34.55 | $54.26 |
| 6 | 0.35g | $73,834 | 3,209 | $23.01 | $65.75 |
| 7 | 0.95g | $51,434 | 1,220 | $42.16 | $44.35 |
Illinois’s Best: Top 15 Best-Selling Vape Pens
The market of vape pens in Illinois was quite impressive, as some brands got a good position in the top fifteen sales. This superiority can be seen as not only brand loyalty but also as a continuous quality that makes the consumers come back. We are going to examine the fifteen most popular brands of vape pens that are selling well, defining the mark of superiority in the Illinois cannabis market.
| Rank | Brand Name | Segment | Product Name | Total Sales Current | Total Units Current | Total Units Year Ago | Average Item Price |
|---|---|---|---|---|---|---|---|
| 1 | Savvy | Cartridge | Extra Savvy – Sour Tangie Distillate Cartridge (2g) | $2,526,551 | 47,378 | 3,635 | $53.46 |
| 2 | Savvy | Cartridge | Extra Savvy – White Widow BDT Distillate Cartridge (2g) | $2,438,343 | 46,320 | 4,137 | $52.72 |
| 3 | Savvy | Cartridge | Extra Savvy – GMO Distillate Cartridge (2g) | $2,227,789 | 42,226 | 2,610 | $52.86 |
| 4 | Select | All-in-one Disposable | Essentials Briq – Pineapple Express BDT Distillate Disposable (2g) | $2,197,216 | 36,946 | 31,020 | $65.22 |
| 5 | Savvy | Cartridge | Extra Savvy – Baccio Gelato Distillate BDT Cartridge (2g) | $2,115,146 | 40,529 | 2,817 | $52.39 |
| 6 | Savvy | Cartridge | Extra Savvy – Rainbow Belts Distillate Cartridge (2g) | $2,012,815 | 38,717 | 2,606 | $52.06 |
| 7 | Select | All-in-one Disposable | Essentials Briq – Blue Dream BDT Distillate Disposable (2g) | $1,816,283 | 30,491 | 32,548 | $67.11 |
| 8 | (the) Essence | Cartridge | Bombsicle Distillate Cartridge (1g) | $1,744,762 | 39,562 | 33,113 | $53.63 |
| 9 | &Shine | All-in-one Disposable | Blue Dream Distillate Disposable (2g) | $1,698,358 | 30,115 | 12,286 | $59.57 |
| 10 | Select | All-in-one Disposable | Essentials Briq – Strawberry Cough Distillate Disposable (2g) | $1,698,178 | 27,181 | 29,658 | $67.96 |
| 11 | (the) Essence | Cartridge | Strawberry Cough Distillate Cartridge (1g) | $1,651,822 | 37,235 | 29,344 | $54.42 |
| 12 | Joos | Cartridge | Jack Herer CDT Distillate Cartridge (1g) | $1,637,685 | 57,329 | 41,094 | $30.30 |
| 13 | Select | All-in-one Disposable | Essentials Briq – Unicorn Piss Oil Disposable (2g) | $1,520,942 | 26,749 | 0 | $56.86 |
| 14 | Joos | Cartridge | Green Crack Distillate Cartridge (1g) | $1,518,783 | 54,838 | 42,294 | $30.16 |
| 15 | Joos | Cartridge | Chicago Blue Dream CDT Distillate Cartridge (1g) | $1,484,049 | 53,233 | 21,002 | $31.03 |
Illinois’s Best: Top 15 Best-Selling Vape Brands
The state of Illinois has been the center of innovation in cannabis since time immemorial, and no other area is more pronounced than the very promising market of vape pens produced in the state. As the legal cannabis sector brings in billions of dollars every year and vape pens comprise between 25-30% of all sales in Illinois, the Illinois consumer can enjoy an incredibly wide and high-quality selection of vape products anywhere in the world.
According to Headset.io, by 2025, the Vapor pens category had annual sales of its segments in calendar year 2025 in Illinois of approximately $447.9 million in the Vapor pens category, which ranked #2 in Illinois. Here are the best 15 top brands of Illinois that got remarkable sales from Jan-Oct 2025 according to Headset.io report, and you will learn more about those best brands that dominate the Illinois vapor pens category and make well-informed decisions about the vaping process.
| Rank | Brand Name | Total Sales | Total Units | Average Item Price | Average EQ Price |
|---|---|---|---|---|---|
| 1 | &Shine | $47,986,524 | 1,331,120 | $36.05 | $42.54 |
| 2 | Select | $38,620,994 | 843,838 | $45.77 | $32.48 |
| 3 | Joos | $32,871,014 | 1,256,690 | $26.16 | $32.74 |
| 4 | Savvy | $26,761,848 | 593,054 | $45.13 | $32.07 |
| 5 | RYTHM | $25,185,819 | 582,414 | $43.24 | $48.40 |
| 6 | (the) Essence | $22,590,892 | 639,056 | $35.35 | $48.85 |
| 7 | Rove | $19,449,161 | 324,445 | $59.95 | $66.63 |
| 8 | Cresco Labs | $16,407,519 | 368,680 | $44.50 | $56.77 |
| 9 | AiroPro | $13,452,815 | 252,775 | $53.22 | $52.76 |
| 10 | Midweek Friday | $12,720,862 | 315,153 | $40.36 | $40.36 |
| 11 | Bloom | $11,386,877 | 277,771 | $40.99 | $47.49 |
| 12 | Daze Off | $9,955,392 | 306,350 | $32.50 | $33.55 |
| 13 | Crystal Clear | $9,794,691 | 366,044 | $26.76 | $35.84 |
| 14 | The Botanist | $9,490,690 | 326,238 | $29.09 | $35.57 |
| 15 | In House | $9,015,489 | 263,169 | $34.26 | $46.43 |
1. &Shine
&Shine is an American cannabis brand that was owned and operated by Green Thumb Industries (GTI), a major national cannabis retailer and producer. The brand focuses on the production and distribution of high-quality cannabis products to adult consumers for recreational usage in various markets of the U.S. &Shine positions itself as an accessible, quality-focused cannabis brand offering affordable alternatives without compromising potency or flavor profiles.
According to Headset.io, by 2025, &Shine had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $118.0 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #1 in Illinois with sales of $47.9 million.
2. Select
Select is a high-quality cannabis brand that focuses on vaporizer products, edibles, and cannabis oil. The select company that was acquired by Curaleaf Holdings in 2019 was founded in 2015 by entrepreneur Cameron Forni in Portland, Oregon, marking one of the largest transactions in the cannabis industry. The brand is present in 15 states in the US and is considered one of the best cannabis oil brands in America.
According to Headset.io, by 2025, Select had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $133.0 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #2 in Illinois with sales of $38.6 million.
3. Joos
Joos is a US-based cannabis brand that focuses on vaporizer products, namely disposable vape pens and cartridges. It is a subsidiary brand of Nature Grace and Wellness (NGW), a cannabis growing and processing business founded by a family in West Central Illinois. Founded in the late 2010s, Joos specializes in strain-specific cannabis distillates with high potency and prioritizes the importance of the growing Illinois cannabis market and its accessibility and diversity.
According to Headset.io, by 2025, Joos had annual sales of its products in calendar year 2025 in the Illinois market of approximately $32.9 million, with a good market share of all cannabis commodities sold, especially in the Vapor-Pens category, which ranked #3 in Illinois with sales of $32.8 million.
4. Savvy
Savvy is a Verano-owned cannabis brand that is full of passion, shaped by culture, and unafraid of change. With its large-format product line, Savvy reflects a new age of cannabis, catering to the aficionados who want more for less.
According to Headset.io, by 2025, Savvy had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $95.5 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #4 in Illinois with sales of $26.7 million.
5. RYTHM
RYTHM is a quality cannabis brand run by Green Thumb Industries (GTI), which deals in full-spectrum and high-quality cannabis products based on the expertly cultivated strains. Introduced to combine the vibes of music with real cannabis, RYTHM will be available in flower, vapes, concentrates, edibles, and beverages, with the focus on balanced effects based on the presence of terpene-based profiles. It can be found in more than a dozen states in the U.S., where its focus is on the purity, potency, and consumer empowerment.
According to Headset.io, by 2025, Rythm had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $233.9 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #5 in Illinois with sales of $25.1 million.
6. (the) Essence
Essence is a vertically integrated cannabis and retail dispensary chain that is based in the state of Nevada. The brand was founded in Las Vegas and gained a reputation for a wide range of cannabis products, such as flowers, concentrates, edibles, and topicals, which are offered in its own and operated dispensaries and wholesale distributors. Essence is a leading market player in Nevada with its strategic positions on the Las Vegas Strip and its attention to recreational and medical cannabis clients.
According to Headset.io, by 2025, (the) Essence had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $53.4 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #6 in Illinois with sales of $22.5 million.
7. Rove
Rove (stylized as ROVE) is an American-based cannabis company that was started in 2016 and focuses on the production of high-quality vaporizers, cartridges, and infused pre-rolls. Rove, which is based in Costa Mesa, California, is known to manufacture quality cannabis products characterized by honesty, simplicity, and transparency. The firm covers most of the states in the United States, and it has grown to be one of the fastest-growing premium cannabis brands in the country.
According to Headset.io, by 2025, Rove had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $173.2 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #7 in Illinois with sales of $19.4 million.
8. Cresco Labs
Cresco Labs is one of the largest publicly traded, vertically integrated, multistate cannabis companies in the U.S. It focuses on high-quality products, such as vapes, edibles, pre-rolls, and troches, indica, hybrid, or sativa combinations. It owns different cannabis brands and operates dispensaries under the Sunnyside brand.
According to Headset.io, by 2025, Cresco Labs had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $54.1 million, with a good market share of all cannabis commodities sold, especially in the Vapor Pens category, which ranked #8 in Illinois with sales of $16.4 million.
9. AiroPro
AiroPro is a premium cannabis vaporizer brand created by Airo Brands, which are expert in making high-end vapor consumption technology with cannabis. AiroPro, with its ZERO buttons, ZERO lights, and haptic control to feel when it is in use, provokes smoother, stronger draws, three times as powerful as the vapor performance of any standard device. It focuses on quality, laboratory-tested oils, and adult discreet design because of its many years of reliability to grown-ups.
According to Headset.io, by 2025, AiroPro had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $44.1 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #9 in Illinois with sales of $13.4 million.
10. Midweek Friday
Midweek Friday is an American cannabis brand specializing in high-potency, shareable cannabis products designed for social consumption. At Midweek Friday, they are not just selling cannabis; they are creating moments. Midweek Friday mission is simple: more fun for less. The brand is owned and operated by nuEra Cannabis and emphasizes affordable products and social experiences.
According to Headset.io, by 2025, Midweek Friday had annual sales of its products in calendar year 2025 in the state of Illinois of approximately $33.5 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #10 in Illinois with sales of $12.7 million.
11. Bloom
Bloom Brand is one of the well-known American cannabis organizations that deals with vape products, and it was started in 2014 in Los Angeles, California. It specializes in quality distillate and live resin extracts, and produces consistent, flavorful experiences with innovative hardware such as the Surf all-in-one device.
According to Headset.io, by 2025, Bloom had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $35.9 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #11 in Illinois with sales of $11.3 million.
12. Daze Off
Daze Off is a cannabis brand owned by Aeriz, known for its premium-quality, affordable blended products available in Illinois and Arizona. The brand focuses on creating unique experiences by physically blending two different existing cannabis strains into various product formats.
According to Headset.io, by 2025, Daze Off had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $70.1 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #12 in Illinois with sales of $9.9 million.
13. Crystal Clear
Crystal Clear has developed a name and reputation in the cannabis concentrate market, and businesses run mostly under the 4Front Ventures umbrella. The brand specializes in making distilled cannabis substances such as vape domicile, disposable vapes, and concentrate injections. The mission statement of Crystal Clear focuses on providing quality, high-potency cannabis experiences, with obsessive quality control and proprietary terpene mixing methods, to recreate the original flower profiles.
According to Headset.io, by 2025, Crystal Clear had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $40.2 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #13 in Illinois with sales of $9.7 million.
14. The Botanist
The Botanist is a reputable cannabis brand, owned by Acreage Holdings, that offers a range of high-quality medical and adult-use products through its dispensaries in several states. The brand is known for combining traditional craftsmanship with modern cultivation techniques.
According to Headset.io, by 2025, The Botanist had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $47.7 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #14 in Illinois with sales of $9.4 million.
15. In House
InHouse Cannabis is a consumer-focused cannabis brand owned by MariMed Inc., offering a range of affordable, high-quality products designed for both novice and experienced users. The brand, specializing in hand-grown flower, flavourful vapes, and quickly accessible edibles such as gummies and beverage mixes, focuses on tailor-made experiences with individualized cannabinoid ratios and authentic ingredients available in several U.S states.
According to Headset.io, by 2025, In House had annual sales of its products in calendar year 2025 in the different states of the USA of approximately $37.0 million, with a good market share of all cannabis commodities sold, especially in the Vapor pens category, which ranked #15 in Illinois with sales of $9.0 million.
Partner with Cilicon to Become Illinois’s Best-Selling Vape Brand
Cilicon is the ideal partner for companies seeking to excel in Illinois’s competitive vape market. With extensive experience in developing innovative disposable vapes and vape pens, Cilicon offers advanced hardware solutions tailored to modern consumer demands. By partnering with them, you benefit from cutting-edge vaporization technology, customizable designs, and top-notch quality control, helping your products stand out. Cilicon’s expertise can assist in launching new product lines or enhancing existing portfolios, ensuring you build a loyal customer base across Illinois and beyond.
Written by:
Haroon Rasheed
Haroon is a knowledgeable writer immersed in the THC vape device market. He has a deep understanding of vape hardware, cartridges, strains, terpene profiles, and the distinct qualities of leading brands like Stiiizy, Rove, Select, and Mfused. His work draws on insights from real user experiences and community discussions, offering readers clear, detailed, and trustworthy information about the products and culture that shape the cannabis vape industry.
